The Urgent Need for Regular Physical Activity
In the last five years, one in three deaths in the USA was due to Cardiovascular Disease (CVD). Recent statistics show that 60% of Americans don’t exercise regularly, and 25% are inactive altogether. However, research suggests that these numbers could improve significantly if more people impact group fitness by simply started exercising on a regular basis.
Group Fitness Classes: A Global Perspective
A Nielsen survey of over 3,000 global group fitness participants found that more than 85% visit their facility twice a week for group classes. Additionally, 43% of members attend four times a week for this purpose about impact group fitness.
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The Powerful Effect of Group Exercise
To find out what impact group fitness has on exercisers, Apex Performance believes that group fitness classes can help members fall in love with fitness and exercise regularly. This shift from feeling obligated to exercise to wanting to exercise means members are less likely to leave your gym.
Study Overview: The Impact of Group Exercise
Apex Performance conducted a study to assess the effectiveness of group exercise in onboarding new members. The study involved 25 sedentary but healthy adults (15 women and 10 men) aged 25-40. Participants completed a 30-week program consisting of:
- A 6-week familiarization period, gradually introducing fitness classes and increasing exercise time to reduce injury risks and optimize adherence.
- A 12-week block of 6 group fitness classes per week (3 cardiovascular, 2 strength, and 1 flexibility).
- A 12-week block of 7 group fitness classes per week (4 cardiovascular, 2 strength, and 1 flexibility).
By the end of the program, participants showed significant reductions in body mass, fat mass, and cholesterol. The gradual introduction increased their confidence and capability, leading all participants to become regular exercisers.
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How to Help Your Members Fall in Love with Fitness
If gaining and retaining members is important to you, group fitness is a great way to engage and keep them. Often, we focus on members who already want to work out rather than those who need help to develop a love for fitness.
To Introduce or Improve Your Group Classes, You Can
To Enhance Your Group Classes
- Offer a variety of classes at your studio and keep content updated.
- Include cardiovascular, strength, and flexibility training in your offerings.
- Support new members by starting slowly. Allow them to join classes for 20 minutes initially, rather than a full hour.
- Regularly consult with members to see if there are additional classes needed or if current ones aren’t well attended. Determine if instructors need more training or if class timing is an issue.
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Maximizing Member Engagement with Group Fitness
Apex Performance provides a variety of group fitness classes that cover cardiovascular, strength, and flexibility training. We update class content every three months to keep instructors and members motivated, which helps reduce attrition rates. Our proven classes deliver tangible physical results and support the fight against CVD.
Learn more about how to improve your members’ workout experiences, both in the group studio and across the facility, to boost engagement and retention.
Contact Us Today!
All these features combined make it easy why so many people choose Apex Performance Gym over other options in Tampa: Its convenient location coupled with its comprehensive approach towards physical activity & health make it an ideal place for anyone wanting to achieve peak performance levels both mentally & physically! Members can take advantage of personal training in Tampa, one-on-one training, small group classes, and specialized courses for a wide variety of athletics, youth sports training, and nutritional guidance! Check out what others are saying about Apex and its trainers and contact us today to get started on your fitness journey!
